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GrowDirector automation horticulture solutions to present in Amsterdam Greentech 2025

GreenTech Amsterdam 2025: GrowDirector to Showcase AI-Powered Horticulture Automation

AMSTERDAM, Netherlands – 27.05.2025 – GrowDirector, a leader in AI-driven horticulture automation, today announced its prominent presence at GreenTech Amsterdam 2025, hosted at the RAI Amsterdam. From June 10th to 12th, 2025, industry professionals are invited to visit GrowDirector at the Harvest Today booth, number 05.526. This collaboration will offer a firsthand look at how advanced automation solutions are empowering commercial growers to accelerate yields, cut costs, and always stay in control of their operations.

GrowDirector presenting his new system - 4PRO at GreenTech Amsterdam 2025

GrowDirector to Showcase New Horticulture Automation Solutions at GreenTech Amsterdam 2025

This year at GreenTech Amsterdam, GrowDirector, alongside Harvest Today, will focus on demonstrating its advanced ecosystem—Controllers, Sensors, AI Software—to European growers, distributors, and system integrators. The shared mission is to help them “Bring the best crop to the market” through enhanced precision, improved efficiency, and data-driven decision-making, ultimately boosting profitability and sustainability.

“GreenTech Amsterdam is a premier event for the horticulture industry, and we are thrilled to be joining our strategic partners, Harvest Today, at their booth this year,” said Dima Chernobilsky, CEO of GrowDirector.

“This is a fantastic opportunity to connect with industry leaders and demonstrate the practical benefits our AI solutions bring to real-world agricultural settings. We’re not just presenting future concepts; we’re showcasing robust, market-ready technologies that tackle today’s operational challenges and pave the way for a more sustainable and profitable future for growers.

Finding us at the Harvest Today stand means discovering a comprehensive, integrated approach to modern cultivation.”

What Visitors Can Expect at the Harvest Today Booth (05.526) with GrowDirector:

  • AI in Action – Live Demonstrations: Experience live demonstrations of GrowDirector’s intelligent platform. See how AI algorithms process sensor data to automate and optimise critical growing parameters, including dynamic adjustments to climate, irrigation, and nutrient delivery, all tailored to specific crop needs. Learn how this directly translates to accelerated crop cycles and reduced resource consumption.

GrowDirector CEO Dima Chernobilsky holding a 4PRO sensor controller

  • Solutions for Every Scale and Need:
    • For Commercial Growers: Whether cultivating for local EU markets or global export, discover tools designed to achieve consistent high quality, maximise yields, and reduce waste. Our experts, including Head Agronomist Noam Dekel, will be available to discuss specific crop strategies and operational improvements tailored to your nursery or greenhouse.
    • For Distributors & Integrators: Explore the modularity and seamless integration capabilities of GrowDirector technology. This is an opportunity to understand how adding AI-powered automation to your portfolio can provide a distinct competitive advantage and meet the growing demand for smart CEA projects, including greenhouses, vertical farms, and containerised systems.

Noam Dekel Growdirector head agronomist inside the commercial tomato greenhouse.

  • Expert Insights & Tailored Consultations: The GrowDirector team, featuring CEO Dima Chernobilsky and Head Agronomist Noam Dekel, alongside other key managers, will be on hand for in-depth discussions. They will offer insights into leveraging AI for specific challenges and exploring partnership opportunities.

 

  • The Power of Partnership: The collaboration with Harvest Today will be a central feature, illustrating how integrated technologies from both companies create a more powerful and holistic solution for modern cultivators seeking greater control and operational efficiency.

 

GrowDirector is committed to advancing the AgriTech landscape by making sophisticated AI accessible and practical. GreenTech 2025 Amsterdam provides the perfect stage to engage with industry leaders, share knowledge, and forge new partnerships aimed at cultivating a smarter, more efficient future for agriculture.

Don’t miss this opportunity to connect with the GrowDirector team at the Harvest Today booth (05.526) at GreenTech Amsterdam 2025. Discover how our solutions can help you accelerate yields, cut costs, and ensure you always stay in control.

To continue discussion in GreenTech Amsterdam book your time slot HERE

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